BLU

This article is about one of the two companies that employ the two teams of mercenaries in the Gravel Wars storyline. For the game roles of the red and blue uniformed teams those companies employ, see Teams.

Builders League United
Information
Reporting mark:	BLU
Sphere of activity:	Construction operations
Locale:	Badlands
Chief Executive Officer:	Blutarch Mann

“

Blast! I should have hired the BLU team... Click to listen — Redmond Mann

”

BLU (Builders League United) is a subsidiary of TF Industries, which allegedly specializes in "construction operations". In reality, from behind a myriad of sub-fronts, it secretly controls half the world's governments, led by founder and CEO Blutarch Mann. Beneath the convincing exterior of their bases of operations can be found computer racks, satellites, rockets, and missile installations.

The other half of the world is just as secretly controlled by their rivals, RED (Reliable Excavation Demolition). Each corporation administers its half of the world with a multi-disciplined army of paper pushers. For any problem lacking an obvious bureaucratic solution, mercenaries are contracted to address the situation through a massive application of force. Conflicts between the two companies began as land disputes between their leaders and have continued for about a century to the present day.

BLU and RED share an intense rivalry, with nearly all encounters between the two quickly escalating into brutal and often fatal violence. Inter-company friendship is also strictly forbidden by contract. Despite this, the BLU Soldier and the RED Demoman at one time became fast friends after meeting each other at a projectile weapons expo. Once this was brought to the attention of the Administrator, however, she pitted them against each other in a deadly competition that promised a mysterious new item to the winner, twisting their former friendship into a bloody war.

BLU favors a more industrial style of architecture than RED. BLU's dress code, however, is rather liberal, requiring that employees adopt a blue motif for easy identification. This could also be for identification by Sentry Guns.

Sub-fronts

See also: List of companies

Founder and CEO, Blutarch Mann, 1850

Known sub-fronts of BLU include:

• Beacon
• Biggs Steel Rods
• Binksi Logging
• BLU Streak
• Goldstream Fuel
• Jimi Jam
• Regal Plumbing Systems
• Rio Grande Coal
• Scoot's Canoe
• Wright Shipping

Related merchandise

• 

  BLU Talking Dispenser

• 

  BLU Demoman Mousepad

• 

  BLU Cell Phone Case (Galaxy S4/S5; iPhone 5/5S/6)

• 

  BLU Heavy Action Figure

See also

• Mann Co.; with the simultaneous deaths of the owner, Blutarch Mann, and rival twin Redmond Mann, both heirless, ownership of Builders League United and holdings reverted to Mann Co.
• Administrator
• List of companies
• RED
• TF Industries

External links

• Builders League United, a fan-made website
• WAR! Update comic